B.S. Professional Communication & Emerging Media

Are you a writer, editor or social media junkie? UW-Stout's Bachelor of Science (B.S.) in Professional Communication & Emerging Media (PCEM) will prepare you to create and deliver content that is tailored to specific audiences across a wide range of applied fields, including biomedical engineering, packaging, international studies, quality management, telecommunications, tourism, training and development, art and design, and business and management. As a PCEM graduate, you will have the skills to research, visualize, design, develop and oversee publication of both print and electronic documents.

Career-Defining Curriculum

Professional communication and emerging media is a rapidly growing profession. Development of new technologies has increased the demand for professionals who can clearly explain policies, products and services to clients and customers. UW-Stout’s program integrates communication theory with coursework in a chosen applied field. The core of our program includes courses in: 

Degree Concentrations

• Applied Journalism: Prepare for the new age in journalism by exploring multimedia, interactivity and content repurposing.
• Digital Humanities: Develop the skills to recognize trends in technology and communicate how technology affects the way people communicate, interact and comprehend the world.

Use the Request Information form to receive a program summary and learn more about the Bachelor of Science degree in Professional Communication and Emerging Media.

Communication is everywhere. Whether you’re reading a website, texting your friends, speaking with your boss, sending an email or writing a paper, you are engaged in communication. It is one of the most important skills you can develop in the Information Age – and it can be a great career track. Our program will keep you on the cutting edge.

Copy editing and preparation, multimedia or hypertext writing, and critical, technical and freelance writing courses prepare you to write clearly for specific audiences. In addition, courses in an applied field of your choice supply the strong technical background crucial to communicating complex ideas to different audiences. Elective courses give you the chance to explore other areas, such as photography or creative writing. All students will participate in a co-op, internship or practicum during their career.

"I met some of the most important people in my life during my time on campus. UW-Stout has given me the opportunity to gain fantastic experience that I can put towards my career after graduation."

-- Kylie Frank

B.S. Professional Communications & Emerging Media

Professional Internship Placements in Professional Communications & Emerging Media

Take your education into industry and earn while you learn through UW-Stout’s award-winning Cooperative Education & Internship Program (CEIP) and other placements. Unlike traditional internships, our professional paid and pro bono credit-earning experiences connect you with leaders in your field, including Fortune 500 employers, impactful non-profits and government agencies, to ensure you’re set up for success long before you graduate. More than a third of Stout students accept positions after graduation with their internship employer.